Claire Ward
Executive lead - Marketing & Customer Experience
Anchor Excellence
Claire Ward brings a strategic lens to a highly consumer driven market place. With an outstanding level of skill, knowledge and expertise across the aged care industry, Claire offers significant value in developing and deepening customer experience, as well as using data to effectively inform business decisions. With a wealth of marketing and communication pedigree, Claire is able to create and deliver effective strategies that drive lead generation, acquisition and customer loyalty.
SESSION
4:00pm
Diversifying revenue streams through consumer experience
How can premium service offerings help enhance client satisfaction and revenue growth?
How can providers look to introduce more private-pay care models to reduce reliance on government funding?
How can providers create value-added programs to better engage clients and increase revenue opportunities?